Landing pages can be a determining factor in whether or not you will convert a lead and creating a successful landing page is an important skill you should acquire.
Let’s face it, you may think you are creating an awesome landing page, but your conversion rates beg to differ. Don’t worry, we are going to go over a 8 easy ways that will defiantly improve your landing pages. Some of the things are so simple, you won’t believe you didn’t think of it first.
If you're reading this, you probably understand that great quality content is now an extremely important part of any marketing strategy. However, simply writing content to have content is not the smartest strategy.
There is a "rhyme and reason" to what topics to write about. In this blog, we will take a look at what factors you need to consider when developing your content strategy to help drive lead conversion.
Almost a decade ago, online marketers started to make the transition from outbound marketing to inbound marketing.
They realized that the old outbound marketing methods such as buying ads and email lists were not giving them the results they want.
This sparked a revolution in the online world, as inbound marketing became the new king of doing business and boosting your sales in the digital age.
You've done it! After much planning, editing and testing, you've entered the world of email marketing and sent your first campaign. This momentous event comes with much anticipation, but all of that excitement can be quickly squashed if a campaign yields low metrics.
Don't give up yet: low metrics are a symptom of small errors that can be easily fixed. Read on to learn how you can improve your email metrics and become an inbox superstar.
A landing page is probably one of the most important parts of any website. It's the point in the visitor's journey where they make the leap and convert on some sort of offer. However, even though this is such an important piece of your Joomla website, it is often one of the most overlooked sections to make improvements.
In today's blog we are going to look at some of the important best practices and tips for creating high converting Joomla landing pages.
If you want to be a great Inbound marketer, you'll need to fully educate yourself on the ins and outs of the Inbound methodology. Just like you would with any other new subject, the best way to learn Inbound is to start with the basics. This article lists the essential, basic Inbound Marketing key terms you'll need to start thinking about when preparing to develop an Inbound strategy.
Throughout your experiences creating and managing Joomla websites, you may have encountered the term "Social Proof".
Much buzzed about in marketing circles and quickly making it's way into the web design sphere, social proof is the careful art of guiding people to take actions by providing evidence of other people doing the same.
Let's take a look at an example of social proof at work, and discuss how you can incorporate it into your website and Inbound strategy.